Abstract public arena background
Public affairs / creative strategy / Nashville

BUILD
IN
PARALLEL

Strategy and creative should move together.

Parallel is a Nashville-based public affairs and creative strategy firm built for campaigns, civic work, economic development, brand systems, and the public arena.

Two divisions. One operating system. Civics and Studio, built to move at the same time.

Production camera in a studio environment
Strategy without creative is guesswork.
Creative without strategy is noise.

Parallel runs both. Strategy, messaging, design, production, and outreach belong in the same room from the beginning.

Built for governments, regional agencies, nonprofits, causes, public institutions, and organizations that need serious work without hiring a small parade of vendors.

Built by someone who has worked in the room.

Parallel was founded by Trent Harrington, a communications strategist and creative who has spent two decades building campaigns, civic narratives, brand systems, and public-facing work across the South.

The firm is built around a simple frustration: important organizations are too often forced to split strategy, messaging, design, web, content, and execution across vendors who barely talk to each other.

View Trent’s selected work ↗
Trent Harrington, founder of Parallel
Division 01

ParallelCivics

Parallel Civics helps public-facing organizations shape the message, organize the work, and move people toward action. Built for cities, councils of government, nonprofits, advocacy groups, and regional institutions that need clarity before the room gets loud.

  • Public affairs strategy
  • Economic development storytelling
  • Government relations support
  • Advocacy communications
  • Coalition and campaign systems
Division 02

ParallelStudio

Parallel Studio makes strategy visible. Identity, film, digital, copy, social, presentations, and web systems built for work that has to hold up in public, not just look nice in a deck.

  • Brand identity systems
  • Video and production direction
  • Web design and build
  • Copy, messaging, and narrative
  • Content and campaign assets
Built forPublic
Arena
ForCities
Regions
ForCauses
Nonprofits
ForAgencies
Coalitions
NeedMessage
Clarity
NeedCreative
Systems
NeedFast
Alignment
NeedNo
Fog
Current engagements
Business Council of Alabama Commerce Lexington Chattanooga Area Chamber REV Birmingham Top of Alabama Regional Council of Governments
Production control monitors

Clear work.
Shared pace.
No fog.

Parallel is built around one basic discipline: everyone should know what is being made, why it matters, and where the work stands.

Clients get clear scopes, visible priorities, direct communication, and plain-language status reporting. Transparent by design. Not performative. Useful.

The result is less vendor fog, fewer orphaned assets, and a cleaner path from idea to public impact.

Build
something
worth
noticing.